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Whereas analytics corporations hype “quantity shipments” as the actual measure of management in smartphones and different gadgets, we have been always declaring that, ultimately, it is the revenue/income that actually issues. It is right here the place Apple has been the reigning champion yr after yr.
At the moment, a brand new Counterpoint report focuses on the highest 5 smartphone gamers within the business when it comes to income from 2017-2022. Within the chart beneath, Apple is listed with $196 billion in income over the previous 5 years. Their high 4 opponents, Samsung, Oppo, Xiaomi and Vivo mixed, generated simply $179 billion.
(Click on on picture to drastically enlarge)
Apple’s iPhone gross sales elevated 35% year-on-year to $196 billion in 2022. It achieved 44% of whole world smartphone gross sales in 2022. Excessive demand for the 5G-enabled iPhone 12 and 13 collection helped Apple rising 14% in its whole ASP, reaching $825 in 2022. The model additionally managed to extend its share of key rising markets similar to India, Thailand, Vietnam and Brazil.
Apple, realme and Motorola posted their highest-ever quarterly gross sales within the fourth quarter of 2022.
In a 2022 evaluation, Counterpoint experiences that “the worldwide smartphone market income exceeded $448 billion in 2022. It grew 7% year-over-year and 20% quarter-on-quarter, whilst element shortages and COVID-19 mitigations disrupted provide chains the world over.” continued to disrupt the world.
The common retail worth of smartphones (ASP) grew 12% year-over-year to $322, primarily because of a better share of 5G smartphones, which have a considerably increased ASP than the 4G fashions, in addition to Apple’s profitable launch of its iPhone. 13 gadgets.
There’s additionally a world improve in demand for mid-range and premium smartphones because of the pandemic-related schooling, work and leisure from residence, convincing some customers to improve their gadgets for a greater general expertise.
For extra particulars on different business gamers, learn the total Counterpoint report.
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