Counterpoint releases one infographic each quarter to summarize the actions of the smartwatch market in a single fast overview. Apple was the resounding chief in This autumn 2022 with the ability of their new Apple Watch Series 7†
The three dominant markets within the quarter have been North America (30%), China (24%) and Europe (19%), accounting for 73% of the smartwatch market. The worldwide smartwatch market reached 127.5 million models in 2022, with shipments of 42.4 million within the fourth quarter, translating to a 23.8% year-over-year progress.
Smartwatch Market Share by Working System, 2022
- Smartwatch OSes: Proprietary OS or RTOS nonetheless dominates. These shouldn’t have the flexibility to put in third-party apps.
- With the recognition of the Apple Watch, Watch OS holds nearly a 3rd of the market.
- The most important 2022 smartwatch OS change might be Samsung’s transfer from Tizen to Put on OS. In consequence, Google’s Put on OS has elevated its share from 3% in 2020 to 10% in 2022.
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Smartwatch market share by model, 2022 versus 2020
- The worldwide smartwatch market reached 127.5 million models in 2022, with shipments of 42.4 million within the fourth quarter.
- The launch of the Apple Watch 7 collection was delayed till the fourth quarter, however remained absolutely the chief. Samsung has barely strengthened its market place in 2022 with the launch of the Galaxy Watch 4 collection.
- Much like the decline within the smartphone market, Huawei confirmed weaker efficiency within the smartwatch market in comparison with 2020. But it surely nonetheless ranked third within the international market.
Smartwatch Market Share by Areas, 2022
- The smartwatch market nonetheless has room to develop and shipments are nonetheless centered round superior markets like North America and Europe.
- China is the biggest marketplace for children’ smartwatches, and this has led to it being second solely to regional markets in 2022, simply behind North America.
The profitable Apple Watch Sequence 7
Talking at Apple’s Monetary Convention Name on the finish of January, CFO Luc Maestri mentioned of the Apple Watch: “Along with a superb degree of gross sales efficiency worldwide, Apple Watch continues to increase its attain by greater than two-thirds of consumers who purchased an Apple Watch within the quarter have been new to the product.”