Back in 2020, Instagram has a new feature – featured comments can be pinned to the top of the post itself. Each such post can have up to three comments raised to set the tone for the discussion. This is another way that Instagram helps fight violence and aggression on its platform.
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How to attach Instagram comments to the top of a post
To pin a comment to the top of an Instagram post, swipe left on the relevant comment and tap the new ‘Anchor“.
This will move the comment to the top of the thread. You can do this for three comments below each post.
Other options available to you when you swipe to the left are “Complain” and “Delete”… Thus, you now have a solid set of options for moderating comments. You can pin the comments you like at the top, as well as delete unpleasant comments or report them.
Pinning comments at the top of the conversation thread gives you control over the conversation. You show other people viewing this post which comments you like. While some people will ignore this message and direction of the conversation, most will pay attention.
In order to unpin a comment, you need to perform similar actions to the above.
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The ability to add comments to the top of posts is a simple and seemingly effective way for users to moderate conversations under their posts. Sometimes one negative comment prompts others to respond even more negatively, creating a veritable chain reaction.